Elizabeth Fry Society of Mainland Nova Scotia, logo re-design
Elizabeth Fry Society of Mainland Nova Scotia, business card design
The Elizabeth Fry Society of Mainland Nova Scotia works with women and girls to address the root causes of criminalization. When a new Executive Director came on board, among many tasks, she wanted to address the disjointed and out-of-date branding within the organization. Their old logo said nothing about the Society's mandate. Working closely with the E.D., I developed four options for the board to choose from. This was the clear winner.
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